Article

How to Set Up a Custom Domain for Short URLs in Minutes

Setting up a custom domain for your short URLs instantly boosts brand trust and recognition. This guide walks you through the quick steps to connect your domain, configure DNS settings, and start creating branded links. Perfect for marketers, creators, and businesses aiming for professional, on-brand link sharing.

Custom domain
Branded URLs
Trust signals
Link Setup
URL Shortener
Unolink
3 Days ago

Branded links do more than just look professional - they build trust, boost click-through rates, and give you powerful insights into audience behavior. Whether you're sharing on social media, running email campaigns, or managing paid ads, the right link tool can significantly improve your performance.

In this article, we'll break down the top 5 tools for creating, customizing, and tracking branded links - and why Unolink is a standout choice for marketers, creators, and businesses alike.


1. Unolink - The Ultimate All-in-One Link Branding Platform

Unolink combines everything you need in one sleek platform:
✅ Custom domains
✅ QR code generation
✅ UTM tracking
✅ SEO metadata
✅ Pixel injection for retargeting

Perfect for marketers, social influencers, and growing brands who want full control and visibility over every link they share.


2. Bitly - Popular and Easy-to-Use with Branding Options

A long-time favorite, Bitly offers branded links and basic analytics.
✅ Enterprise-grade reliability
⚠️ Limited customization on the free plan

Ideal for quick use and larger organizations looking for simplicity.


3. Rebrandly – Strong on Domain Management

Rebrandly puts a spotlight on domain branding and link management.
✅ Great for managing multiple brand identities
⚠️ May require a learning curve for beginners

Best for teams and agencies working with several brands.


4. TinyURL – Fast and Lightweight

TinyURL now includes basic branding features.
✅ No login needed
⚠️ Minimal analytics and customization

A good fit for users who just need a quick, simple short link.


5. Switchy – Built for Ads and Retargeting

Switchy focuses on ad-friendly features like pixel retargeting and smart previews.
✅ Great for digital advertisers
⚠️ May feel overkill for casual users

Ideal for campaigns that rely heavily on performance marketing.


Which Link Tool Is Right for You?

Your choice depends on your goals — from audience engagement and SEO visibility to campaign tracking and link aesthetics.

If you want a comprehensive, scalable, and creator-friendly solution, Unolink stands out by offering end-to-end link control, analytics, and branding tools — all in one place.

FAQs
Frequently Asked Questions
How do I create a branded short link for my business?
With Unolink, you can easily create branded short URLs using your own custom domain. This improves trust and boosts your click-through rates.
What is the best link shortener for marketing campaigns?
Unolink is optimized for marketing with features like UTM tracking, campaign grouping, real-time analytics, QR code generation, and retargeting support.
How can I track clicks on my short links?
Unolink provides real-time analytics including total clicks, unique visitors, referrers, device types, locations, and repeat clicks — all from one dashboard.
Can I generate dynamic QR codes with tracking?
Yes. Unolink lets you generate dynamic, trackable QR codes that update destination links anytime and capture scan data in real-time.
Does Unolink support app deep linking?
Absolutely. Unolink supports deep links that direct users to specific pages inside your mobile app, with fallbacks to the App Store or Google Play if not installed.
How do I use UTM parameters for link tracking?
With Unolink, you can easily add and manage UTM parameters to measure campaign performance across platforms like Facebook, Instagram, and Google Ads.
What is a workspace in link management?
A workspace in Unolink is a dedicated environment to organize short links by team, brand, or project — with separate analytics and access controls.
Is it possible to manage multiple campaigns with one tool?
Yes. Unolink's campaign management system allows you to group and track multiple links under one campaign for better visibility and performance insights.
Can I improve SEO using short links?
While short links themselves don't boost SEO directly, Unolink lets you add SEO titles, meta descriptions, and social previews to enhance link engagement and visibility.
How do I add Facebook Pixel or Google Ads tracking to my links?
You can inject tracking IDs or custom scripts into your Unolink short links to enable retargeting and conversion tracking across ad platforms.
Ready to Simplify Your Links and Boost Performance?
Start creating branded short URLs, tracking clicks, and optimizing campaigns in minutes with Unolink.
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Unolink simplifies branded link management, helps you track performance, and supercharges your marketing efforts — all in one powerful platform.
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